Posts tagged " PPC "

How Will Ad-Blocking Software Affect Digital Advertising?  

February 20th, 2016 Posted by Ad Words, Content, Facebook Marketing, Mobile, Pay Per Click No Comment yet

Stop Signs

Society is getting increasingly tech savvy, resulting in a larger number of people finding ways around traditional digital marketing tactics such as pop up ads, display ads, and even PPC advertising. (more…)

Generate Better Leads With Pay Per Click Marketing

July 17th, 2014 Posted by Pay Per Click No Comment yet

PPCIn the last decade the buying process has been revolutionized by an increase in advertising platforms. Consumers are making more educated purchases by actively seeking out information on desired products online through search engines. Now more than ever it is crucial for companies to rank in both the organic and paid listings.

Pay Per Click (PPC) Marketing is a process where advertisers bid on targeted keywords and only pay when their advertisements are clicked. Even when companies rank well for organic searches, PPC advertisements remain listed above the organic rankings on search sites. Ranking well organically as well as with PPC advertising will create a strong ROI, while generating even stronger leads. (more…)